It’s More Than Just a Logo. It’s our Identity.
Starting today, you’ll see the rollout of our updated HealthLevel brand mark (i.e., logo). It represents the next step of evolution for our company and our culture. For the past twelve years, we’ve helped healthcare businesses improve their bottom line through our business operations platform, Foundations™. We owe our growth and success to our talented team members, our drive to build amazing products, and our valued customers who were generous with their feedback. As we reflected on our history and planned for our future, we looked at our previous logo and realized that it was time that it grew with us.
The new HealthLevel logo represents who we are today and where we’re going tomorrow. We’ve maintained the boldness of a typeface that reflects our capabilities, knowledge, and expertise. Simplifying what came before, we’ve symbolized our analytics backbone with an “E” that represents a horizontal bar chart. Stronger, primary colors were chosen to convey our approach to alleviating the burdens of Healthcare by Leveling the playing field with access to analytics. It also supports our mission to make healthcare businesses more efficient by providing operational knowledge and tools to every staff member. Most importantly, it reflects our commitment to our customers and the benefits they get from our products and services.
In the coming days and weeks, you’ll see the new HealthLevel logo appear on our platforms, including our website, social pages, and our newsletter. And it doesn’t stop there. Over time, you’ll see elements of our updated brand identity carry over to expressions of our products, including Foundations™. We’re excited about where we’re going as a company, and we’re thrilled that you’re right here with us.
So, it’s more than just a logo. It’s our brand mark. It’s a representation of who we are and what we believe in. It’s our identity and our promise to you that we want to provide the best software solutions for the efficient delivery of healthcare.